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Everything You Need to Know About Direct Mail Marketing
In today’s fast-paced digital era, one might assume that old-school methods like direct mail marketing would be on their way out. But they’d be mistaken. Many businesses and creative entrepreneurs have discovered the consistent value of direct mail marketing. Despite the allure of digital ads, this tactile strategy offers a unique, personal touch that resonates […]
“Exploring the Power of Content Marketing: How to Engage Your Audience”
In today’s rapidly expanding digital landscape, the impact and relevance of content marketing have never been more pronounced. For small businesses, artisans, and creative entrepreneurs, harnessing the tools of content marketing can spell the difference between obscurity and online success. Whether you’re an up-and-coming artist, a passionate creator, or a local business owner, diving deep […]
10 Creative Marketing Strategies Every Kansas City Small Business Should Know
Kansas City’s small businesses are the lifeblood of the community, offering distinct products, services, and experiences. Thriving in the local market means not just offering excellent products but also connecting with the community through inventive marketing. Here at Helps2, a specialized marketing company in Kansas City, we aim to support creatives, entrepreneurs, and small businesses. […]
Why Digital Marketing Is Essential for Rural Small Businesses
Discover the power of digital marketing for rural businesses. Learn how SEO, social media, and content marketing can boost visibility and engagement.
The Essential SEO Checklist for 2023
1. Optimize for Core Web Vitals: The future of ranking is tied to user experience. Google’s Core Web Vitals initiative underscores this. Largest Contentful Paint (LCP): This metric is about loading speed. A slow LCP can deter users. Consider optimizing images, upgrading web hosting, or using content delivery networks to enhance LCP. First Input Delay […]